# @adela__hussain on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/C2M1HUwIjqZ
- **Gondola URL:** https://gondola.cc/posts/10693669-adela-hussain-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/f62fbaef4d.jpg
- **Posted:** 2024-01-17T11:55:46.000+00:00
- **Account Owner:** ADELA | Media & Business Consultant (@adela__hussain) — https://gondola.cc/adela__hussain

## Caption

"Why aren’t you delivering anything?" I asked. I’d enough of this work BS:

Big sigh.

"You’re not here," Ashish said (all the way from Bangalore in India).

"Every morning my Bangalore boss walks over to my desk and gives me work. If you want me to do work for you, you need to be here, not in London – standing over my desk – AND get my boss off my back."

Fast forward 3 weeks and there I was in boiling Bangalore, sweating over Ashish’s desk, finally making progress with a new invoice processing tool for Deutsche Bank, my client.

That’s the thing, we’re often too afraid to look our work (AND the people we work with) in the eye and ask:

Why ISN'T this working?

AND being prepared to ACCEPT and TAKE ACTION on the answer.

I encourage you this month as you reflect on your business and prepare shiny new goals to look at your business critically like a consultant.

 

I like the STOP-START-CONTINUE method:

🛑 What can I STOP doing that isn’t working?

🏁 What can I START experimenting with?

🚗 What can I CONTINUE that’s working well?

Scribble your answers on a piece of paper and do it honestly. The only person looking at this list is you.

 

Here’s my quick STOP-START-CONTINUE list to give you an example:

🛑 STOP holding back on putting myself forwards for media opportunities. I tend to make all my conversations with journalists about my clients. It’s often easier to champion others rather than ourselves and my journalist friends are now calling me out on it!

🏁 START experimenting with a new newsletter and community on Slack. I’m so pumped about this. We’re going to write a book together!

🚗 CONTINUE offering you my 12 month Media Mastermind, The Parlour.

The Parlour is working so well that even I was shocked at the speed of the results.

We've had 70 Media features in 12 months.

Having conquered print media in 2023, I’m now bringing in TV producers, radio producers and book publishers for 2024 so that my clients can develop a more 360 Media presence.

​

Right, that’s my STOP-START-CONTINUE list.

How about you? What’s on your STOP-START-CONTINUE list?

 Photo = charlottegrayphoto

#pitchtopress #pr101 #businessbuilding #businessstrategy #wellnessexpert

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## Tags

wellnessexpert, pitchtopress, businessbuilding, pr101, businessstrategy

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