# @annenbergmedia on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/BbAsDmbn-ba
- **Gondola URL:** https://gondola.cc/posts/12552940-annenbergmedia-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/thumbnails/e9e8683863.jpg
- **Posted:** 2017-11-02T23:08:51.000+00:00
- **Account Owner:** USC Annenberg Media (@AnnenbergMedia) — https://gondola.cc/AnnenbergMedia

## Caption

Meet the next #USCinfluencer in our weekly series: Sophie Wix, a USC senior majoring in health and human sciences and a cancer research intern in Dr. Peter Kuhn’s Laboratory for Convergent Bioscience. She’s involved in several organizations, including Society 53, thesirensacappella and the Kairos Society, among others. .
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Why she’s an influencer: She’s a co-founder of USC Innovation Week, “USC’s inaugural student entrepreneur collaboration project.”
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How she balances it all: “It’s all about being present wherever you are. I use Google Calendars as my concrete organizational mechanism, but I schedule hour by hour, minute by minute every day, and if I’m going to be there, I’m going to be fully there.”
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Favorite thing about research: “Cancer research is my passion. You know it’s science when you don’t know what you’re doing. It has given me so much room for creativity and experimentation because it’s never been done before.”
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Advice for students interested in research: “Make yourself impossible to say no to by reading and doing your research and doing your homework about them, about their lab, about what you’re interested in, and be able to communicate that.”
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The inspiration behind Innovation Week: “USC is the hub of innovation in LA, and there is no reason why we haven’t connected with each other and connected with the community.”
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This year’s USC Innovation Week topics: “We tried to identify the top five hottest trends in innovation. We picked the topics we knew students were interested in and we knew would have a powerful conversation in 2017. Next year, they’ll look different.” This year’s trends are: human health, sustainability, blockchain, and impact.
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Advice for creating an impact in your community: “Start with the ‘why’ because if it’s a cause that you really care about, that’s what’s going to propel you forward. Make it concrete—give it a number. I don’t care what it is—get a why and go from there.”
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USC Annenberg Media is doing a weekly series on #USCInfluencers. Know someone who should be featured? Message us. 📸scottsabrina  #cancerresearch #innovationweekusc

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## Tags

uscinfluencer, cancerresearch, uscinfluencers, innovationweekusc

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