# @annenbergmedia on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/Baul1_rn6kU
- **Gondola URL:** https://gondola.cc/posts/12552980-annenbergmedia-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/thumbnails/4826bba943.jpg
- **Posted:** 2017-10-26T22:28:14.000+00:00
- **Account Owner:** USC Annenberg Media (@AnnenbergMedia) — https://gondola.cc/AnnenbergMedia

## Caption

Who: Samantha Sohl, USC junior majoring in business
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What: Preptista, a blog covering all things fashion, beauty and lifestyle, which has over 8,000 Instagram followers.
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How she started: “I was out to dinner with my mom and my mom’s friend and I was telling her about this lip gloss I had received for Christmas. And I was going on and on about how it was the best lip gloss I had ever tried and all these amazing things about it. And my mom’s friend was like, ‘You should write a blog.’” . .
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Favorite part of blogging: “Making friends through it has been such a rewarding experience… These are friends that I never would have met or seen in my entire life if I hadn’t had my blog.” .
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Inspiration: “It comes from everywhere. It comes from things I’m doing in LA, things I’ve bought, the season, what my friends are saying, things I’m reading on other people’s blogs.” . .
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Brand collaborations: Glossier brand rep and other collaborations on a post-by-post basis. .
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Common blogging misconception: “It looks like you just spend 20 minutes writing and taking photos and you’re done, but if I put together a collage, that could take me three hours of finding the right products, and getting the images, and then finding the links. It takes so long, and it looks like nothing. It looks so easy—which is the goal. You want it to look as easy as possible and put as much effort into it as .
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Coolest fan sighting: “I got approached in an airport one time, which was so weird. Someone was like, ‘Are you Sammy from Preptista?’” .
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Blog inspiration: juliahengel, emilyschuman and “a million” others.
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On balancing school and preptista: “Now, I probably blog once a week, once every two weeks. But it’s just difficult to manage. It’s weird because in high school it was, I went to school, came home, did my homework, ate dinner, wrote a blog post and went to bed. And now, it’s like, you never leave school, you never leave your life. Everything is just constantly going.” .
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USC Annenberg Media is starting a weekly series on #USCInfluencers. Know someone who should be featured? Message us. 📸scottsabrina  #fashionblogger #prepista #instastyle

## Stats

- **Views:** 0
- **Likes:** 76
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- **Comments:** 10

## Tags

prepista, fashionblogger, instastyle, uscinfluencers

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