# @jlgindustries on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/CEoMDxlg7HZ
- **Gondola URL:** https://gondola.cc/posts/16692875-jlgindustries-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/thumbnails/1532f11e64.jpg
- **Posted:** 2020-09-02T08:46:04.000+00:00
- **Account Owner:** JLG Industries Inc. (@JLGIndustries) — https://gondola.cc/JLGIndustries

## Caption

👇 Expert Q&A time: Hear from Wayne Walley, editor-in-chief of Rental Management Group, about the impact of COVID-19 on the rental industry.

Q: What have we learned about crisis management as a result of COVID-19? How do these takeaways apply to the equipment rental and construction industries?

A: Equipment and event rental companies are often right in the middle of helping during natural disasters and other crises. These businesses have learned how to adapt and pivot to meet the needs of customers through hurricanes, floods, tornadoes, fires and more. Pandemics are now another crisis to be added to the list of disasters to be prepared for.

Many have learned the value of their industry association in terms of providing support, best practices to use and advocacy at the local, state and federal level. ARA, for example, stepped up its efforts to make officials aware of how COVID-19 has hurt the industry, pushing for additional federal support and helping ARA members better understand and use what has been offered, such as the Paycheck Protection Program.

Rental people are resourceful problem solvers; this is what they do every day for their customers. They figure things out in their business, and they bring that same approach as volunteers for the association. When it looked like the world was falling apart, they suggested creating a Facebook discussion page so they could share information and ideas in real time. The ARA board of directors also made decisions to help members with cash flow by suspending dues and adjusting insurance payments. Then, they turned their attention to reopening and came together to help build the “Clean. Safe. Essential.” program. 

Read the full Q&A at jlg.com/directaccess

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