# @bmwgroupculture on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/Csoja1ZLu8I
- **Gondola URL:** https://gondola.cc/posts/17538647-bmwgroupculture-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/thumbnails/79eed9fa31.jpg
- **Posted:** 2023-05-24T17:05:56.000+00:00
- **Account Owner:** BMW Group Culture (@bmwgroupculture) — https://gondola.cc/bmwgroupculture

## Caption

Official unveiling ‘THE ICON’ at the 76th Cannes Film Festival 🎞️✨

‘THE ICON’ is the first battery-powered marine craft of its kind presented by BMW and boat maker TYDE with a design concept by bmwgroupdesignworks. It uses a battery-electric drive system with high-voltage batteries from #BMWi supply powerful electric drive system.

Ensuring a impressive on-board soundscape, BMW turned to Academy Award winner Hans Zimmer and brings a new era in the enjoyment of sustainable travel on water. BMW points the way for innovative concepts driving sustainable mobility and progressive luxury.

#ThisIsForwardism 
#THEi7M70 
#BornElectric 
#festivaldecannes

## Stats

- **Views:** 0
- **Likes:** 1,190
- **Shares:** 0
- **Comments:** 8

## Tags

bornelectric, festivaldecannes, bmwi, thisisforwardism, thei7m70

---
Copyright (c) Gondola