# @bmwgroupculture on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/C9urchzx3Gh
- **Gondola URL:** https://gondola.cc/posts/20939300-bmwgroupculture-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/thumbnails/e371d8be93.jpg
- **Posted:** 2024-07-22T15:05:13.000+00:00
- **Account Owner:** BMW Group Culture (@bmwgroupculture) — https://gondola.cc/bmwgroupculture

## Caption

Renowned American sculptor Alexander Calder was born today in 1898! In honor of Calder’s birthday, take a look back at his BMW 3.0 CSL - the first of our BMW Art Car series 🏎️ 🎈

Calder’s legendary BMW Art Car originated in aeronautics. In 1974, French auctioneer and racecar driver Hervé Poulain visited Calder’s studio in Saché, France. BMW and Poulain commissioned Calder to paint a BMW for the 24 Heures du Mans race in 1975; the result was broad swathes of primary colors across the BMW 3.0 CSL and a momentous collaboration that initiated the beloved BMW Art Car program — a prestigious crossover into the art world.

#BMWArtCar #AlexanderCalder
calderfoundation

📸:
1 and 2. The 1st Edition of the BMW Art Car by Alexander Calder, 1975 BMW 3.0 CSL.

3. Portrait of Calder at 24 Hours du Mans, 14-15 June 1975. Courtesy of DPPI Media.

© 2024 Calder Foundation, New York / Artists Rights Society (ARS), New York

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- **Likes:** 835
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- **Comments:** 6

## Tags

alexandercalder, bmwartcar

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