# @nationalparkservice on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/CoQ1wvcO-bX
- **Gondola URL:** https://gondola.cc/posts/21022568-nationalparkservice-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/thumbnails/7a31bdf2cf.jpg
- **Posted:** 2023-02-05T01:58:52.000+00:00
- **Account Owner:** National Park Service (@nationalparkservice) — https://gondola.cc/nationalparkservice

## Caption

“Can you pass me that pamphlet?”

“Brochure.”

Many park visitors enjoy collecting the free brochures that are offered at each National Park Service site. Today, each site's brochure is in a standardized format called a "Unigrid". The Unigrid System was developed in 1977 when modernist designer Massimo Vignelli was enlisted to create an efficient and cost effective design for NPS brochures. The brochures are known for their reliability, thoroughness, visual appeal, and standard design elements that contribute to the National Park Service graphic identity. 

Do you collect park brochures? What's one of your favorites?

Image 1: A ranger at an entrance station hands out a park brochure.

Image 2: Holding a park brochure for @aztecruinsnm. 

Image 3: Ranger welcomes a driving skeleton prop with a brochure on Halloween @grandcanyonnps. 

Image 4: A tarantula stands on top of a brochure for @montezumanps. 

Image 5: Close up of @yellowstonenps and @grandtetonnps brochures.

Image 6: Ranger holding up a brochure featuring @santamonicamountainsnps 

Image 7: A ranger hands an @evergladesnps brochure to a visitor.

Image 8: Hold onto your brochures! A dinosaur with a brochure in its mouth welcomes visitors at @dinosaurnps. You think they’ll add that on the tour? 

#brochures #nationalpark #travel #unigrid #design #brochure #collection

## Stats

- **Views:** 0
- **Likes:** 84,654
- **Shares:** 0
- **Comments:** 586

## Credits

| Name | Username | Profile | Role |
| --- | --- | --- | --- |
| National Park Service | @nationalparkservice | https://gondola.cc/nationalparkservice | Government Organization |

## Tags

nationalpark, travel, collection, design, brochures, unigrid, brochure

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