# @j_skis on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/DAtpPFHxLu-
- **Gondola URL:** https://gondola.cc/posts/23761448-j-skis-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/thumbnails/0823d553eb.jpg
- **Posted:** 2024-10-04T19:00:53.000+00:00
- **Account Owner:** J skis (@jskis) — https://gondola.cc/jskis

## Caption

WE MADE A BEER! J x @lawsonsfinest "Mogul Masher" Pale Ale drops next Saturday Oct. 12th!⁠
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A few weeks ago we met up at the house where Sean Lawson started @lawsonsfinest brewing out of his small barn. It gave me flash backs to starting my first ski company "Line" out of my parent's garage. It's so freakin cool they still keep it running, brewing small batches and prototypes here!🤯⁠
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I knew nothing about brewing, so it was really cool to be able to lend a hand and learn from Brian, Lawson's Finest brewer. Of course we're only using top secret J skis specialty malt for maximum gnar points!⁠
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Don't worry, brewer Brian restricted us to just lifting heavy ingredients. 💪 He knew better than to trust someone that barely passed science class! He kept his eye on me, how can I screw up stirring? He assured us this first batch of Mogul Masher would be perfect.⁠
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Then we cleared out the left over MASH. "Mashing" is the term given to the start of the brewing process, where crushed grains are mixed with water to form a porridge-like mixture called the “mash”. OK enough science! Then we shoveled it out of the tank and it goes to a local farm to feed the animals. Lucky cows!⁠
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We brewed the beer to be on the lighter side, yet still full of flavor. Something to quench your thirst after a full day of skiing. A crisp pale ale with tropical hops that is true to Lawson's Finest signature style.⁠
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Oh, and you may have also noticed the new Lawson's Finest Liquids X J Limited Edition Escalator ski. There are only 200 of these "Masher" skis dropping as well that day. Sign up for early access at the link in bio.⁠
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LET’S CRACK A COLD ONE TOGETHER! ⁠
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Join us at our Launch Party next Saturday Oct 12th:⁠
@jskis_burlington 1-8pm 247 Main St. Burlington, VT⁠
@lawsonsfinest_taproom 11-8pm 155 Carrol Rd. Waitsfield, VT⁠
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#jskis #itsjustbeer #beer #new #lawsonsfinestliquids #collab #mogulmasher⁠

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## Tags

mogulmasher, new, jskis, lawsonsfinestliquids, collab, itsjustbeer, beer

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