# @laurentteague on YouTube

- **Type:** Video
- **Original URL:** https://youtube.com/watch?v=t_c3H9p8HNU
- **Gondola URL:** https://gondola.cc/posts/24284658-laurentteague-youtube
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/3e9a286065.jpg
- **Posted:** 2023-11-07T20:22:43.000+00:00
- **Account Owner:** Lauren Teague (@LaurenTTeague) — https://gondola.cc/LaurenTTeague

## Caption

In this episode of the Brand to Fan podcast, host Lauren Teague sits down with Dave Raymond, who originated the legendary Phillie Phanatic. They delve into Dave's journey as the mascot for the Philadelphia Phillies, highlighting how he understood the insecurities of fans and used the Phillie Phanatic to connect with opposing teams. 

Dave shares how a chance encounter on the field led him to realize the importance of breaking down the wall between fans and players and how fearless leadership from Bill Giles allowed him the freedom to be creative and take risks. They discuss the power of character branding and how it elicits an emotional connection with fans, building a sense of community and unity. Dave also talks about his involvement in creating the beloved Gritty mascot for the Philadelphia Flyers. Tune in to this lively conversation as they explore the impact and potential of character branding in creating joyful and memorable fan experiences.

Subscribe to the Brand to Fan Show podcast for more insightful conversations like this. 
Apple: https://podcasts.apple.com/us/podcast/brand-to-fan-show/id1670709921
Spotify: https://open.spotify.com/show/5yTrNdz8C9pG23NykaRCM0
YouTube: https://youtube.com/playlist?list=PLmRrVb3NI0woa0Lmjc9YvwcUCagAzbkXd&si=Jfat2I46bGdQM0aC

Connect with Dave Raymond at www.daveraymondspeaks.com for his monthly newsletter, and check out his book, "The Power of Fun," available exclusively on his website. 

Be sure to hit the LIKE button and leave a Comment sharing your favorite fan experiences and how character branding has influenced your connection with brands.

## Stats

- **Views:** 16
- **Likes:** 0
- **Shares:** 0
- **Comments:** 0

## Credits

| Name | Username | Profile | Role |
| --- | --- | --- | --- |
| Lauren Teague | @LaurenTTeague | https://gondola.cc/LaurenTTeague | Digital Creator |

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