# @thewrap on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/DBhgrfFSk1h
- **Gondola URL:** https://gondola.cc/posts/24317071-thewrap-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/thumbnails/138190c76c.jpg
- **Posted:** 2024-10-24T22:26:35.000+00:00
- **Account Owner:** The Wrap (@thewrap) — https://gondola.cc/thewrap

## Caption

#EXCLUSIVE: The #WaltDisney Co. is poised to announce a major AI initiative that will transform its creative output, individuals with knowledge told #TheWrap on Thursday. The initiative is said to involve “hundreds” of people at the company and will primarily focus on post-production and visual effects.

A second individual said it would also involve parks and experiences, but not customer-facing. The source said it was unclear when Disney would officially announce the initiative.

The news was quickly traveling through tech circles and Wall Street, even with few details immediately available. A Disney spokesman could not immediately be reached for comment.

🔗link in bio for more.

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## Tags

waltdisney, exclusive, thewrap

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