# @bmgstrategies on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/DIeXI4wzc9a
- **Gondola URL:** https://gondola.cc/posts/29473164-bmgstrategies-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/7b7bea5b1b.jpg
- **Posted:** 2025-04-15T16:45:20.000+00:00
- **Account Owner:** bmgstrategies (@bmgstrategies) — https://gondola.cc/bmgstrategies

## Caption

Many brands fall into the trap of writing content for the wrong audience:

- Themselves (“This makes sense to us”)
- Their competitors (“How can we prove we’re the best?”)
- Everyone at once (“Let’s go viral!”)

The right approach? Create content that resonates with the people you’re trying to reach—not just what sounds good internally or impresses competitors.

📊 Poll: What’s the biggest messaging mistake?
🟢 Overly formal or impersonal language
🔵 Chasing virality instead of delivering  value
🟡 Writing for executives instead of a broader audience

#MessagingMatters #ContentStrategy #KnowYourAudience #BrandVoice

## Stats

- **Views:** 0
- **Likes:** 5
- **Shares:** 0
- **Comments:** 0

## Tags

knowyouraudience, brandvoice, contentstrategy, messagingmatters

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