# @athletesorg on Instagram

- **Type:** Video
- **Original URL:** https://www.instagram.com/p/DI4dYCUBBqX
- **Gondola URL:** https://gondola.cc/posts/29806946-athletesorg-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/baffb25cc1.jpg
- **Posted:** 2025-04-25T20:00:30.000+00:00
- **Account Owner:** Athletes.Org (@athletesorg) — https://gondola.cc/athletesorg

## Caption

Watch Deja Kelly and Coach Yo (Yolett McPhee McCuin) break down the real state of college sports: it’s not just NIL anymore- college athletics has become true pay-for-play. 💸 nilosophyshow dejakelly yoweezy15 

Coach Yo keeps it real: “It’s not NIL, it’s the rev share now. And honestly, if we’re keeping it a buck, it’s pay for play.” 

Players are chasing the biggest offers, and schools are openly negotiating salaries, not just sponsorships. The transfer portal? It’s become a marketplace.

Deja Kelly highlights how building your brand and understanding your value are more important than ever, but the game has changed: athletes are getting paid for their performance, not just their name or image. 

This is a new era, and college sports are now a business on and off the court.

#NIL #PayForPlay #CollegeAthletics #DejaKelly #CoachYo

## Stats

- **Views:** 206
- **Likes:** 35
- **Shares:** 0
- **Comments:** 2

## Tags

payforplay, coachyo, dejakelly, nil, collegeathletics

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