# @wsj on YouTube

- **Type:** Video
- **Original URL:** https://youtube.com/watch?v=Ze56jN_S5fc
- **Gondola URL:** https://gondola.cc/posts/29967428-wsj-youtube
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/5c5d1afafb.jpg
- **Posted:** 2025-04-29T14:01:00.000+00:00
- **Account Owner:** The Wall Street Journal (@WSJ) — https://gondola.cc/WSJ

## Caption

Costco’s CEO Ron Vachris sat down with The Wall Street Journal to discuss how its $86 billion Kirkland Signature brand runs and why it allows Costco leverage over many big brands. Vachris reveals a Kirkland item he once denied but later approved.

#Costco #Kirkland #Shorts

## Stats

- **Views:** 1,832,803
- **Likes:** 28,342
- **Shares:** 0
- **Comments:** 467

## Tags

costco, kirkland, shorts

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