# @bbdo on Instagram

- **Type:** Video
- **Original URL:** https://www.instagram.com/p/DK4EWfdA4sW
- **Gondola URL:** https://gondola.cc/posts/31476086-bbdo-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/7920144d2e.jpg
- **Posted:** 2025-06-14T21:46:20.000+00:00
- **Account Owner:** BBDO Worldwide (@bbdo) — https://gondola.cc/bbdo

## Caption

Special Dates by almapbbdo for oboticario earns a #CannesLions Glass shortlist!

In Brazil, where Mother’s Day and Christmas dominate retail marketing, we turned the year’s most commercial moments into a platform for raw, unscripted, and deeply human storytelling.

Conversations that shed light on the emotional labor of motherhood: the complexity of raising children, the burden of caregiving, and the quiet grief of infertility.

0 products. 3 powerful films. Swipe to see the work.

#BBDOWorldwide #DoBigThings #CannesContenders cannes_lions

## Stats

- **Views:** 0
- **Likes:** 0
- **Shares:** 0
- **Comments:** 2

## Tags

dobigthings, bbdoworldwide, canneslions, cannescontenders

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