# @thegistusa on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/DMIR_z6sPlV
- **Gondola URL:** https://gondola.cc/posts/32449973-thegistusa-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/38797333b6.jpg
- **Posted:** 2025-07-15T13:02:44.000+00:00
- **Account Owner:** The GIST USA (@thegistusa) — https://gondola.cc/thegistusa

## Caption

The Portland Fire is BACK! 🔥⁣
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Portland’s WNBA expansion team has unveiled its new name and⁣ brand identity: the Portland Fire. Based in the global epicenter of women’s sports, the Portland Fire is rooted in the resilience, spirit, and passion for sport that defines the Rose City. 🌹⁣
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The Fire brand is bold and modern with a nod to its history. The new brand reflects unapologetic determination and city pride, with every element – from the custom logo and commanding typography to the fire red, brown, blue, and pink palette. 👀⁣
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The brand launch follows a major franchise milestone as the team recently announced it surpassed 10,000 season ticket deposits, putting the Fire on pace to surpass previous WNBA season ticket deposit records. 📈⁣
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How do you feel about the name, GISTers? 🤩 #thegist ⁣
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#womenssports #thisgistin #basketball #wnba #wnbaportland #portlandfire #sportsbiz

## Stats

- **Views:** 0
- **Likes:** 2,027
- **Shares:** 0
- **Comments:** 14

## Credits

| Name | Username | Profile | Role |
| --- | --- | --- | --- |
| The GIST USA | @thegistusa | https://gondola.cc/thegistusa | Sports Media Outlet |

## Tags

portlandfire, thisgistin, sportsbiz, womenssports, basketball, wnba, wnbaportland, thegist

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