# @fordhamuniversity on Instagram

- **Type:** Video
- **Original URL:** https://www.instagram.com/p/DMxlTqTusnK
- **Gondola URL:** https://gondola.cc/posts/32912420-fordhamuniversity-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/e1081b2f90.jpg
- **Posted:** 2025-07-31T14:00:32.000+00:00
- **Account Owner:** Fordham University (@fordhamuniversity) — https://gondola.cc/fordhamuniversity

## Caption

Introducing the new Fordham brand logo! 🐏❤️🛡️

Fordham University is embarking on an exciting journey, moving our brand into the future.

Drawing inspiration from our rich history and Jesuit heritage, our new visual identity incorporates a “Gothic F,” directly connecting to our distinctive architecture and the shield from Fordham’s seal. This new visual identity is designed to sharpen our message and elevate Fordham’s profile.

Starting at 8:12 p.m., the spires of iconic NYC landmarks will glow maroon this evening to celebrate the launch and Fordham’s enduring presence in the city. Look for the lights at One World Trade Center, One Bryant Park, One Five One W 42nd St., and the Sven skyscraper in Queens to celebrate this milestone with us tonight!

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Fordham’s brand update is the result of a bold, research-driven process that began in March 2024 and engaged more than 8,600 people from across our global community.
We invited alumni, students, faculty, staff, parents, trustees, and prospective students to contribute through focus groups, surveys, and workshops. 

To learn more, check the link in bio!
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#Fordham #BrandUpdate #FordhamUniversity #NYC #JesuitEducation #ForWhatMatters

## Stats

- **Views:** 58,050
- **Likes:** 3,615
- **Shares:** 0
- **Comments:** 1,239

## Tags

nyc, brandupdate, fordhamuniversity, forwhatmatters, fordham, jesuiteducation

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