# @paulheyman on Instagram

- **Type:** Video
- **Original URL:** https://www.instagram.com/p/Ctt2PPXsK0G
- **Gondola URL:** https://gondola.cc/posts/32967188-paulheyman-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/577f1add25.jpg
- **Posted:** 2023-06-20T15:01:12.000+00:00
- **Account Owner:** Paul Heyman (@paulheyman) — https://gondola.cc/paulheyman

## Caption

Here’s a little known fact about some #EXTREME inspiration. 

The actual choice of the music we chose to pirate in #ECW is, all false humility aside, a fascinating tale in and of itself. As many fans may remember, we had C.R.E.A.M. on heavy rotation on the 1993 / 1994 programs. But one song / video we never touched was #BringThePain, which was the (in)famous video with scenes brilliantly shot on a New York City bus. The video was so authentic, so raw and real that I felt we could never do it justice. 

Nirvana’s #SmellsLikeTeenSpirit, Rolling Stones’ #LoveIsStrong, Guns n Roses’ #NovemberRain, were all music videos with integrated ECW footage that we slaved over every frame to make sure we were presenting the most forward-thinking content of its day in our celebrated (and underappreciated) genre of pro wrestling / sports entertainment. It’s a concept that #JimmyIovine then used in the brief time #UniversalMusic / Doug and Jimmy’s Farm Club tv show was a part of our negotiations with usanetwork which was then controlled by #BarryDiller. 

But Bring the Pain was a video that I considered “sacred.” 

There was one other song, by the way, that I thought FOR YEARS about using, but would always veto my own idea, simply because I found any concept to fall short of my own expectations of how great the video would need to be. But that’s a story for another day!

Oh. Just in case you’re wondering. methodmanofficial is a #PaulHeymanGuy!

## Stats

- **Views:** 0
- **Likes:** 74,461
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- **Comments:** 448

## Tags

bringthepain, barrydiller, ecw, paulheymanguy, smellsliketeenspirit, novemberrain, jimmyiovine, loveisstrong, universalmusic, extreme

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