# @insiderfood on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/DJHwx7RS3fZ
- **Gondola URL:** https://gondola.cc/posts/33450862-insiderfood-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/c3f214ffcc.jpg
- **Posted:** 2025-05-01T18:38:11.000+00:00
- **Account Owner:** Insider Food (@insiderfood) — https://gondola.cc/insiderfood

## Caption

McDonald's customers are visiting the chain less, even as the fast-food giant tries to win over diners with a new value menu.

US same-store sales at McDonald's declined 3.6% during the first quarter, the restaurant said on Thursday. It was the biggest US decline since COVID lockdowns dampened foot traffic at McDonald's restaurants five years ago.

This time, a growing group of McDonald's patrons are visiting the Golden Arches less frequently, CEO Chris Kempczinski said on the company's earnings call on Thursday.

While low-income diners have been pulling back their spending over the past year, McDonald's saw more middle-income consumers do the same during its first quarter, Kempczinski said.

Read more about why diners are cutting back on visits to the chain at the link in our bio.

Story by Alex Bitter

(Credit: Getty Images)

#mcdonalds #fastfood #valuemenu

## Stats

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- **Likes:** 2,453
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- **Comments:** 171

## Tags

fastfood, mcdonalds, valuemenu

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