# @suremagazine on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/DNdIMLOJMvZ
- **Gondola URL:** https://gondola.cc/posts/33694054-suremagazine-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/09e47be5e2.jpg
- **Posted:** 2025-08-17T11:52:22.000+00:00
- **Account Owner:** Sure Magazine (@suremagazine) — https://gondola.cc/suremagazine

## Caption

THE RETURN OF THE “UGLY” BEAUTY — CELINE’S PHANTOM BAG IS OFFICIALLY THE NEXT BIG THING

Celine’s bold revival of the Phantom Bag isn’t just a trend — it’s a full-circle fashion moment. Originally launched in 2011, the bag was instantly recognisable by its structured wings and minimalist look, becoming a cult favourite among Hollywood’s elite. Back then, everyone from Reese Witherspoon to Kylie Minogue carried it, making it a true it-bag of its time.

Now, in 2025, the Phantom returns in a new form, reimagined by Michael Rider. The silhouette is more dramatic, the size exaggerated, and the proportions intentionally distorted — and yet, it works. The signature front zip, once discreet, now boldly curves like a mischievous smile, giving the bag a touch of ironic personality.

A$AP Rocky was spotted with the updated version, effortlessly blending luxury with streetwear. V from BTS was seen carrying it at the airport, and now Jacob Elordi, Timothée Chalamet, and Rosalía have all joined the wave.

Hero: asaprocky thv 
About: celine 
Editor of article: suremagazine 
With: surekorea 

#CelineBag #AsapRocky #V #SureMagazine #Style #Celine #SureKorea #Ootd #Bag

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## Tags

ootd, style, v, celine, surekorea, asaprocky, suremagazine, bag, celinebag

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