# @suremagazine on Instagram

- **Type:** Video
- **Original URL:** https://www.instagram.com/p/DOEisMHkuDL
- **Gondola URL:** https://gondola.cc/posts/33935100-suremagazine-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/74e9e1c937.jpg
- **Posted:** 2025-09-01T19:22:10.000+00:00
- **Account Owner:** Sure Magazine (@suremagazine) — https://gondola.cc/suremagazine

## Caption

Andersson Bell Redefines Y2K Cool at Seoul Fashion Week

The first day of Seoul Fashion Week 2026 witnessed the unveiling of Andersson Bell’s highly anticipated menswear and womenswear collections — a striking fusion of Korean and global influences. The brand, known for its unique ability to blend contrasting cultural elements, delivered a showcase that was both familiar and refreshingly novel.

Andersson Bell, or ADSB ANDERSSON BELL, consistently pushes boundaries, juxtaposing disparate elements to uncover unexpected beauty. This season, the brand revisited the aesthetic of the early 2000s, reimagining it with a modern and sophisticated lens. While the silhouettes echoed Y2K trends, the colour palette leaned towards muted greys, adding an intriguing layer of understatement.

The collection showcased a unified vision for both men and women, featuring oversized footwear, elongated trousers with flared hems, and roomy shirts paired with knitted sweaters and cardigans. Menswear included short shorts styled with statement-making footwear. The styling was impeccable, with thoughtfully chosen accessories elevating each look. Oversized bags, bold eyewear, and voluminous hoods completed the ensembles, reinforcing the collection’s emphasis on proportion and tactile appeal.

The runway was graced by some of the world’s most sought-after models, including the iconic HyunJi Shin, who opened the show, and the captivating Mulan Bae, who brought the presentation to a close.

This season’s show cemented Andersson Bell’s position at the forefront of Korean fashion, further demonstrating its ability to capture the global fashion landscape with innovative designs. With its bold and distinctive vision, the brand continues to redefine contemporary style.

About: adsb_anderssonbell 
With: adsb_anderssonbell_store 
#SFW: seoulfashionweek_official 
Editor of article: suremagazine 
With: surekorea 

#SeoulFashionWeek #SFW2026 #ADSB #SureMagazine #adsbanderssonbell #SureKorea #anderssonbell #Runway #SeoulFashionWeek2026

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- **Views:** 580
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## Tags

sfw, seoulfashionweek, anderssonbell, adsbanderssonbell, runway, adsb, seoulfashionweek2026, surekorea, sfw2026, suremagazine

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