# @seed on Instagram

- **Type:** Video
- **Original URL:** https://www.instagram.com/p/By-lG8fHNW8
- **Gondola URL:** https://gondola.cc/posts/34247376-seed-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/ddd8f7c549.jpg
- **Posted:** 2019-06-21T16:03:28.000+00:00
- **Account Owner:** Seed (@seed) — https://gondola.cc/seed

## Caption

Selfies are doing some good in the world. A study¹ published earlier this year explored the impact of #scientistswhoselfie, and what they found may surprise you.

To outsiders, scientists are often as mysterious as the subjects they study, and despite perceptions of high competence, friendliness and warmth are another story. The implication—respect for scientists that doesn't necessarily translate into trust, and an "ivory tower" that contributes to science's long-standing communication problem.

It turns out, a little selfie goes a long way in breaking down stereotypes. The study found that scientists posting selfies from the lab not only reached a wider audience, but led them to be perceived as significantly warmer and more trustworthy, and no less competent, than scientists posting photos of only their work. This exercise not only broke down the symbolic threats of scientists, but equalized the playing field. Subjects who viewed female scientist selfies also perceived science as less exclusively male.

So, in honor of #nationalselfieday, some #scientistswhoselfie from our ecosystem².

_________

¹ P. Jarreau , I. Cancellare, et al, May 2019: Using selfies to challenge public stereotypes of scientists

² Dr. Gregor Reid (gregorreid5052), Seed's Chief Scientist
Dr. Daisy Robinton (daisy_robinton), molecular biologist
Brendan Daisley (bdaiz), SeedFellow and PhD candidate, Western University
Dr. Azza Gadir (azza26), Seed's Director of R+D
Roxanne C.K, trainee psychiatrist and PhD candidate, King’s College London
Dr. Arianne Shadi Kourosh (askdermmd), Harvard Medical School
Dr. Susan Taylor (drsusantaylor), U. Penn
Dr. Valerie Callender (drcallender), Glendale, Maryland
Dr. Cheryl Burgess (ctr4dermatology), of Washington DC
Dr. Bill Miller, MD, physician, radiologist, and evolutionary biologist
Dr. Belinda Tan, dermatologist and dermatopathologist, Seed Scientific Advisor

## Stats

- **Views:** 0
- **Likes:** 162
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- **Comments:** 5

## Tags

nationalselfieday, scientistswhoselfie

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