# @thewrap on Instagram

- **Type:** Video
- **Original URL:** https://www.instagram.com/p/DOZIHtFjAB2
- **Gondola URL:** https://gondola.cc/posts/34364576-thewrap-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/43a53fe24d.jpg
- **Posted:** 2025-09-09T19:06:58.000+00:00
- **Account Owner:** The Wrap (@thewrap) — https://gondola.cc/thewrap

## Caption

#WrapPro: Alessandra Catanese, CEO of Smosh, goes in-depth on the acceleration of digital-first comedy and in the infusion of capital for savvy creators.

"They’re able to today fast track that process and learn from our mistakes. More companies providing capital to fast track that. We’re seeing a big boom of startups built around creators."

🔗 Check out the full discussion for more how on leading creators, social strategists, and creative partnerships are changing traditional Hollywood and fueling a massive boom in the creator economy. Just head to the link in bio.

Presented by Adobe

## Stats

- **Views:** 129
- **Likes:** 2
- **Shares:** 0
- **Comments:** 0

## Tags

wrappro

---
Copyright (c) Gondola