# @sportsbusinessjournal on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/DOgf0moEZzf
- **Gondola URL:** https://gondola.cc/posts/34519917-sportsbusinessjournal-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/172ecdc3a8.jpg
- **Posted:** 2025-09-12T15:48:03.000+00:00
- **Account Owner:** Sports Business Journal (@SBJ) — https://gondola.cc/SBJ

## Caption

The NBA is reorganizing its marketing and data teams under the Global Partnership & Media department to drive viewership, fan engagement, and global interest 🌍🏀

With strategic personnel moves and a focus on NBA Europe, the league is aligning its business units to elevate marketing impact, live entertainment experiences, and content distribution, especially as it enters a new era under the 11-year, $77B media rights deal. 

Click the link in the bio to learn about the personnel moves that were announced.

## Stats

- **Views:** 0
- **Likes:** 542
- **Shares:** 0
- **Comments:** 12

## Credits

These are the roles credited on Gondola. Credits may be incomplete.
A brand, account owner, or featured person is not necessarily the creator.

| Name | Username | Profile | Role |
| --- | --- | --- | --- |
| Sports Business Journal | @SBJ | https://gondola.cc/SBJ | Media Company |
| 𝕊𝕒𝕣𝕒 𝕛. | @_SaraSmileee | https://gondola.cc/_SaraSmileee | Social Media Manager |

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