# @creatoriq on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/DMf1my0JMWg
- **Gondola URL:** https://gondola.cc/posts/35343954-creatoriq-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/6e9f2f3e68.jpg
- **Posted:** 2025-07-24T16:36:39.000+00:00
- **Account Owner:** CreatorIQ | Influencer Marketing Software (@creatoriq) — https://gondola.cc/creatoriq

## Caption

rhode's $1B acquisition is more than a headline, it’s a defining moment in the rise of creator-led brand power ⭐

As our CMO Brit Starr explains:
"Creators are fundamental to brand equity: No longer a side channel, creators are now core to building brand value and cultural relevance."

From charlottetilbury to officialbyredo, creator marketing is proving to be the secret sauce behind billion-dollar beauty and lifestyle deals—shaping the future of brand growth and acquisition strategy 🔑

Head over to adweek to read why creator-led growth is the new gold standard for investors and marketers alike ✨ 

Link in bio 🔗

#CreatorMarketing #InfluencerMarketing #CreatorEconomy #AdWeek #Rhode

## Stats

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## Tags

rhode, influencermarketing, adweek, creatormarketing, creatoreconomy

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