# @BCG on Twitter

- **Type:** Video
- **Original URL:** https://twitter.com/BCG/status/1787793444326285479
- **Gondola URL:** https://gondola.cc/posts/35371774-BCG-twitter
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/04829fc5fd.jpg
- **Posted:** 2024-05-07T10:35:47.000+00:00
- **Account Owner:** Boston Consulting Group (@bcg) — https://gondola.cc/bcg

## Caption

When it comes to cost management, the bottom line is clear: zero-based budgeting (ZBB) is essential for cutting waste and maximizing resource impact.

This strategic approach is not just about trimming costs—it's about ensuring every investment is geared towards winning in the market.

BCG’s Karin von Funck​ explains. https://t.co/FRKXeft6Tv

📌 #TheBottomLine

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## Tags

thebottomline

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