# @BCG on Twitter/X

- **Type:** Video
- **Original URL:** https://twitter.com/BCG/status/1707032134773289301
- **Gondola URL:** https://gondola.cc/posts/35373772-BCG-twitter
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/3069e06f83.jpg
- **Posted:** 2023-09-27T13:59:10.000+00:00
- **Account Owner:** Boston Consulting Group (@bcg) — https://gondola.cc/bcg

## Caption

Eyes have been on #AI for a while, but that’s not the only exciting trend in advertising.

Straight from #CodeCon 2023, Dr. Mark Grether of @Uber explains how platforms are closing the loop between branding campaigns and performance campaigns.

#BCGatCode https://t.co/7uaPzQHKzj

## Stats

- **Views:** 0
- **Likes:** 137
- **Shares:** 8
- **Comments:** 2

## Tags

bcgatcode, codecon, ai

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