# @creatoriq on Instagram

- **Type:** Video
- **Original URL:** https://www.instagram.com/p/DPzG3njFc0J
- **Gondola URL:** https://gondola.cc/posts/35715060-creatoriq-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/1d3db03d05.jpg
- **Posted:** 2025-10-14T17:47:21.000+00:00
- **Account Owner:** CreatorIQ | Influencer Marketing Software (@creatoriq) — https://gondola.cc/creatoriq

## Caption

What’s an industry analyst’s take on the past, present, and future of creator marketing? 👀

In this week’s episode of Earned we sit down with jasmine_enberg, former VP & Principal Analyst at emarketer, to unpack our 2025-2026 State of Creator Marketing Report 📑

They dive into how influencer marketing investment surged 171% YoY, the shift from creator-first to content-first strategies, and how marketers are redefining ROI in an AI-driven world—all while keeping trust and authenticity front and center ✅

Tune in at the link in bio 🎧

#EarnedPod #CreatorMarketing #Marketing #InfluencerMarketing #CreatorEconomy

## Stats

- **Views:** 203
- **Likes:** 0
- **Shares:** 0
- **Comments:** 0

## Tags

influencermarketing, marketing, creatormarketing, creatoreconomy, earnedpod

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