# @bbcnews on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/DRAOOaZDWNY
- **Gondola URL:** https://gondola.cc/posts/36868414-bbcnews-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/84303f3915.jpg
- **Posted:** 2025-11-13T16:32:42.000+00:00
- **Account Owner:** BBC News (@bbcnews) — https://gondola.cc/bbcnews

## Caption

"$230 for a cut up sock".
 
Apple has faced online mockery following its announcement of a new carrying case for iPhones.
 
The tech giant was ridiculed after it announced the iPhone Pocket would retail for £219.95, despite it being little more than a novel way to carry a mobile device.
 
Many commented on the high price, while others made fun of its likeness to a piece of everyday knitted footwear. 
 
Apple said the accessory is part of a limited edition range created in collaboration with Japanese fashion label Issey Miyake - the late fashion designer created the black turtleneck jumpers famously worn by the company's co-founder Steve Jobs.
 
Tap the link in BBCNews's bio to read more reaction the iPhone Pocket has had. 
 
(📸 Apple) 
 
#Apple #iPhone #iPhonePocket #Technology #BBCNews

## Stats

- **Views:** 0
- **Likes:** 33,711
- **Shares:** 0
- **Comments:** 756

## Tags

iphonepocket, iphone, bbcnews, apple, technology

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