# @worldbranddesignsociety on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/DSBgRffk9pz
- **Gondola URL:** https://gondola.cc/posts/37785641-worldbranddesignsociety-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/3ce6fa7d73.jpg
- **Posted:** 2025-12-09T01:01:06.000+00:00
- **Account Owner:** World Brand Design Society (@worldbranddesignsociety) — https://gondola.cc/worldbranddesignsociety

## Caption

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WBDS Awards – awards.worldbranddesign.com
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Bio: Wei Kang is a New York–based Product Manager, Product Designer, and AI experience innovator dedicated to building intelligent systems that solve real problems and deepen human connection. Her work sits at the intersection of applied AI, design, and emotional experiences, focusing on turning complex technology into intuitive, scalable, human-centered products.
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Wei leads the development of AI Voice Ordering and automation solutions for the restaurant industry, delivering multilingual phone-order agents powered by conversational AI, intent recognition, and structured menu intelligence. Her work helps restaurants automate inbound orders with high accuracy, reduce labor strain, and scale operations—impacting thousands of operators across the U.S. She shapes everything from AI architecture to dialog design, product strategy, and deployment.
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Beyond enterprise AI, Wei created an AI-powered dog wearable that tracks pets’ vital signs, behavior, emotion, and social patterns using sensor fusion and behavioral models. The system translates raw health and emotional signals into insights, encourages positive behavior, and strengthens human-animal understanding.
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Previously, Wei led design for Quin, the first AI-powered grocery shopping experience for Sprouts Farmers Market, shaping AI-assisted discovery, personalization, and interface design.
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With a background spanning product strategy, AI, and end-to-end UX—combined with classical art training from Tsinghua University and interactive design from NYU Tisch—Wei brings a rare synthesis of analytical rigor and creativity. She advocates for AI that is not only functional but meaningful, enhancing decision-making, well-being, and human connection.
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#designawards #agencydesignawards #inhousedesignawards #creativedesignawards #studentdesignawards #worldbranddesign #worldbranddesignsociety #Identity #branddesign #PackagingDesign #GraphicDesign #Advertising #ProductDesign #DigitalDesign #ServiceDesign #SpatialDesign #Typography #TypeDesign #Typography #Illustration #Photography #Visualisation #Writing

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## Tags

creativedesignawards, agencydesignawards, worldbranddesign, productdesign, photography, graphicdesign, branddesign, studentdesignawards, writing, visualisation, illustration, identity, designawards, spatialdesign, servicedesign, packagingdesign, inhousedesignawards, digitaldesign, worldbranddesignsociety, advertising, typedesign, typography

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