# @myvpm on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/CFhSsIMA2hs
- **Gondola URL:** https://gondola.cc/posts/49137-myvpm-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/1fcfd3d14b.jpg
- **Posted:** 2020-09-24T13:00:41.000+00:00
- **Account Owner:** VPM (@myVPM) — https://gondola.cc/myVPM

## Caption

When I first got asked to do this year’s Richmond Folk Festival poster, it was right at the very beginning of lockdown, and during a time when we “assumed” we’d still be preparing for a physical concert by the time September and October rolled around. Obviously, that was not the case. 
Maybe a month after initially getting the project, Stephen Lecky, with Venture Richmond, informed me the festival was shifting from an outdoor concert to a virtual one amidst the pandemic. With that news, it meant the poster design needed to change, too. I was no longer designing for what an outdoor event might look and feel like, but instead what a socially distanced concert might entail. Everything has shifted to screens and the need to really lean on technology to be able to connect with one another during this time, so I wanted the poster to reflect that. 
In my Folk Festival poster, I have the audience experiencing the performer from behind their screens. And even though we’re separated, and not physically in the same space as the musicians or each other this year, we can still enjoy and partake in the festivities from wherever we are, together. 
- Shannon Wright, Richmond Folk Festival poster designer 
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How are you partaking in festivities from a social distance?
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The Richmond Folk Festival and VPM’s “All Together Now” will stream live on VPM’s website, VPM Music, VPM’s YouTube and VPM’s Facebook October 9 - 11th. More information is available at our profile link.

## Stats

- **Views:** 0
- **Likes:** 288
- **Shares:** 0
- **Comments:** 4

## Credits

| Name | Username | Profile | Role |
| --- | --- | --- | --- |
| VPM | @myVPM | https://gondola.cc/myVPM | Social Media Intern |
| Alex Scribner | @scribalong | https://gondola.cc/scribalong | Copywriter |

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