# @insiderfood on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/DU_x1DYiT0K
- **Gondola URL:** https://gondola.cc/posts/56965956-insiderfood-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/f78594ceb6.jpg
- **Posted:** 2026-02-20T22:30:18.000+00:00
- **Account Owner:** Insider Food (@insiderfood) — https://gondola.cc/insiderfood

## Caption

Gen Z isn't just signing up for restaurant loyalty programs. They're raising the bar for how those programs have to work.

By 2024, nearly half of all new loyalty program signups came from Gen Z as the cohort overtook millennials as the most active generation in restaurant rewards programs for the first time, according to data from PAR Punchh, a loyalty program software from the foodservice tech company PAR Technology. 

"Gen Z isn't just participating," Savneet Singh, PAR's CEO, told Business Insider. "They're redefining loyalty."

Read more about how Gen Z is reshaping rewards programs at the link in our bio. 

Story by Katherine Tangalakis-Lippert 

(Credit: Getty Images)

 #GenZ #loyaltyprograms #businesstrends #youngconsumers

## Stats

- **Views:** 0
- **Likes:** 500
- **Shares:** 0
- **Comments:** 6

## Tags

genz, businesstrends, loyaltyprograms, youngconsumers

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