# @newinflux on Instagram

- **Type:** Video
- **Original URL:** https://www.instagram.com/p/C_S9MMmMTv2
- **Gondola URL:** https://gondola.cc/posts/59856899-newinflux-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/da1fce2d61.jpg
- **Posted:** 2024-08-30T13:53:23.000+00:00
- **Account Owner:** Tobias Jones (TJ) (@newinflux) — https://gondola.cc/newinflux

## Caption

‘Modern Minimalist’ by me for H&M Beauty 🩵

Second video I did for H&M Beauty’s Fragrance Campaign. The goal was for each video to bring out and emphasise the character of each scent. I knew for Modern Minimalist it had to be a video collage 🙌

Concept, Directed, Filmed & Edited by me
Client: hmbeauty 
Talent: alishaboe 
Management: maisonmagnoliagroup 
Alisha’s Agent: yestanner 
Production: youarehereuk jeremygoold hmalpz christyankersen 
Set Design: vicente_ben_design 
Lighting: aaronpricephoto & christurnerphoto 
Make up: aimeetwistartistry 
Hair: liamcurranhair 
Location Manager: thomasm.clarke 
BTS: cassierasmussen 

Special thanks to the incredible H&M Beauty team ❤️ sagastbrg creativekipi & sabrinamvolz 

#HMBeauty #HMFragrance #AlishaBoe

## Stats

- **Views:** 6,831
- **Likes:** 370
- **Shares:** 0
- **Comments:** 40

## Tags

hmbeauty, hmfragrance, alishaboe

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