# @sony on YouTube

- **Type:** Video
- **Original URL:** https://youtube.com/watch?v=NC4dVThbASs
- **Gondola URL:** https://gondola.cc/posts/60353529-sony-youtube
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/31b66432a5.jpg
- **Posted:** 2026-03-18T15:00:44.000+00:00
- **Account Owner:** Sony (@Sony) — https://gondola.cc/Sony

## Caption

Sustainability Reimagined: A versatile material with a story, from packaging to furniture.

Take a closer look at the packaging for Sony products such as the WH-1000XM6 headphones, WF-1000XM6 earbuds, and the Xperia 10 VII smartphone.

Sony’s Original Blended Material paper-based packaging is thoughtfully designed to reflect its natural origins and encourage recycling after unboxing.

Now, that same innovative material is being highlighted at FuoriSalone 2026 as part of INTERNI MATERIAE, the exhibition-event organized by INTERNI for Milan Design Week. Sony will showcase furniture and display fixtures made from Original Blended Material, sharing the story behind the material with a global design audience.

From product packaging to future applications, this is a closer look at how Original Blended Material can be reimagined.

Learn more about the FuoriSalone exhibition at the Sony Design website:
https://www.sony.com/en/SonyInfo/design/esquisse/

@sonydesign_official @setsu_shinobu_ito @internimagazine #SonyDesign #internifuorisalone2026 #internimdw26 #internimateriae #sustainability

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https://www.sony.com/en

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## Stats

- **Views:** 1,892
- **Likes:** 68
- **Shares:** 0
- **Comments:** 2

## Tags

internimdw26, internifuorisalone2026, internimateriae, sonydesign, sustainability

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