# @learfield_ on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/DW7AA2OiV4T
- **Gondola URL:** https://gondola.cc/posts/62939775-learfield-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/3ae807a830.jpg
- **Posted:** 2026-04-09T19:00:45.000+00:00
- **Account Owner:** LEARFIELD (@Learfield) — https://gondola.cc/Learfield

## Caption

College basketball fandom is bigger than ever 🔥

📺 +17% TV viewership YoY
📱 Social impressions are exploding
🛍 NIL merch sales up 200%+ at top programs
🏀 Women’s game continues to rise

Fans are watching, scrolling, shopping, and engaging 24/7 👀

And brands that meet them across every touchpoint are winning.

Get the full story 🔗 (link in bio)

#CollegeBasketball #NIL #FanEngagement #WomenInSports #SportsMarketing #MarchMadness

## Stats

- **Views:** 0
- **Likes:** 23
- **Shares:** 0
- **Comments:** 0

## Tags

sportsmarketing, womeninsports, nil, collegebasketball, marchmadness, fanengagement

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