# @seventysixcapital on YouTube

- **Type:** Video
- **Original URL:** https://youtube.com/watch?v=KwmVqQGOYds
- **Gondola URL:** https://gondola.cc/posts/63681095-seventysixcapital-youtube
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/771bfd352c.jpg
- **Posted:** 2026-04-10T12:00:43.000+00:00
- **Account Owner:** SeventySix Capital (@seventysixcapital) — https://gondola.cc/seventysixcapital

## Caption

Jesse Cole breaks down one of the biggest lessons in building an unforgettable fan experience: don’t rely on technology alone to create energy. Before having the benefit of giant video boards and bigger stadium production, they had to learn how to entertain people in a more direct, human way, by breaking down the traditional barriers of a typical game and bringing the experience right into the crowd.

In this clip, Jesse explains how their fans and players interact in a way that feels completely different from the standard sports model. The action is not confined to the field, and the entertainment is not limited to what happens on a screen. Promotions happen in the crowd, players are among the fans, and the entire environment is built to feel immersive, personal, and nonstop. That foundation made their show stronger and forced them to think differently about what truly makes live sports memorable.

He also shares an important point about scale. As they move into Major League stadiums and larger venues, video boards and technology absolutely matter more because not every fan can catch every moment on the field. In those environments, the big screen becomes an important extension of the show. But even with all the advances in technology, social media, and production, Jesse’s core belief stays the same: the basics of a great fan experience are still too often overlooked.

That means asking hard questions about the sports industry: Why are fans constantly being overcharged? Why are they being nickel-and-dimed at every turn? Why is the live experience often designed around extracting more money instead of creating more joy? Jesse makes the case that a true “fans first” mindset means eliminating unnecessary friction, removing the little frustrations that pile up, and making sure people feel valued from the moment they arrive.

For Jesse, great entertainment starts in the parking lot and continues until fans leave the stadium. Every touchpoint matters. Every interaction matters. Every detail matters. Technology can enhance the show, but it can’t replace the fundamentals of hospitality, creativity, accessibility, and genuine connection. That’s the philosophy behind everything they’re building, entertain always, put fans first, and then add technology where it makes the experience even better.

This is a powerful reminder for anyone in sports, entertainment, marketing, or business: the best experiences are built on fundamentals, not just flashy tools.

#sportstechvc #banana #baseball #bananaball #savannah #mlbb #league #proleague #seventysixcapital #sportsleadershipshow #baseballshorts #shorts

## Stats

- **Views:** 1,048
- **Likes:** 52
- **Shares:** 0
- **Comments:** 1

## Credits

| Name | Username | Profile | Role |
| --- | --- | --- | --- |
| Anthony Ciarrrocchi | @CiarrocchiAnthony | https://gondola.cc/CiarrocchiAnthony | Video Editor |
| Anthony Ciarrrocchi | @CiarrocchiAnthony | https://gondola.cc/CiarrocchiAnthony | Social Media Coordinator |
| SeventySix Capital | @seventysixcapital | https://gondola.cc/seventysixcapital | Venture Capital or Investment Firm |

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