# @websummit on Instagram

- **Type:** Video
- **Original URL:** https://www.instagram.com/p/DXHaEXAiuZ2
- **Gondola URL:** https://gondola.cc/posts/63719535-websummit-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/20ec3ed6ab.jpg
- **Posted:** 2026-04-14T14:40:06.000+00:00
- **Account Owner:** Web Summit (@websummit) — https://gondola.cc/websummit

## Caption

What is the biggest mistake startups make when pitching to a multibillion-dollar enterprise? 🧐

Susanna Ingalls of Urban Point breaks down how to build a brand voice that resonates across borders.

#WebSummit Speaker Series brought to you by genesismea

## Stats

- **Views:** 322
- **Likes:** 0
- **Shares:** 0
- **Comments:** 4

## Tags

websummit

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