# @voguemagazine on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/DYHSINBjrTE
- **Gondola URL:** https://gondola.cc/posts/65186607-voguemagazine-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/cac6529e0b.jpg
- **Posted:** 2026-05-09T12:00:46.000+00:00
- **Account Owner:** Vogue Magazine (@voguemagazine) — https://gondola.cc/voguemagazine

## Caption

There was a time when etiquette meant knowing which fork to use. Now, it’s knowing how to ask friends—and complete strangers—for a penny for your thoughts… and then charge $8 a month for them. In the age of Substack—where everyone has a newsletter, a niche, and a payment tier—the rules are murkier. How often is too often? Must one subscribe back? And at what point does self-promotion become self-indulgent? For this installment of #OhBehave!, Vogue turns to two writers who know their way around both a sentence and a subscriber list. At the link in our bio, caroleradziwill and jalil_johnson_ break down the dos and don’ts of modern newsletter culture. Illustration by maggiemargaret_cowles

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## Credits

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## Tags

ohbehave

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