# @alex_adamo_ on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/DXwevmwDHqi
- **Gondola URL:** https://gondola.cc/posts/65219276-alex-adamo-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/d0b2ab2bb2.jpg
- **Posted:** 2026-04-30T13:38:21.000+00:00
- **Account Owner:** Alex Adamo (@alex_adamo_) — https://gondola.cc/alex_adamo_

## Caption

After a panic attack in front of 25 executives on a $520M negotiation — and several more after that — I spent 5 years crossing four continents to rebuild my nervous system and answer one question: how do you maximise performance under pressure?

The answer is biology. Not being tougher with yourself. Your amygdala hijacks your prefrontal cortex and you negotiate from fear rather than clarity. This book teaches you how to put your prefrontal cortex back online.

The Negotiator’s Mindset is the manual I wish I had when my only option was antidepressants prescribed after a 7-minute phone call with my doctor. I thought I was broken. I decided not to take them, bet my career and personal life on understanding my own machine from a neuroscientific perspective, and tried to fix it — day after day — while enduring constant pain and not knowing whether I would ever find a solution to reduce the suffering. Turns out I did.

11 science-based pillars that restructure your nervous system from the ground up, so that when the stakes are highest, you are at your best.

This is not a negotiation tactics book. It is the foundation that makes every tactic work. I have trained tens of thousands of negotiators. You can teach world-class methodology and execution — but if your hands are shaking under pressure, none of it lands. The solution rests on the negotiator’s mindset, and finding complete calm within the storm. That is how you win.

Every penny of revenue generated until the end of May will be donated to neuroscience research institutes across different countries. Buy the book, fund the science that made it possible. Link in bio 👆

If you know a negotiator, a leader, or anyone experiencing more fear, anxiety, and needless suffering than they should — share this with them today.

#TheNegotiatorsMindset #Negotiation #MentalFitness #Leadership #TheCommercialiser alexadamo anxiety mentalhealth mindset highperformance executivecoaching publicspeaking

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## Tags

negotiation, thecommercialiser, leadership, mentalfitness, thenegotiatorsmindset

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