# @gq on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/DYkGMSQgVQ3
- **Gondola URL:** https://gondola.cc/posts/65800456-gq-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/7973afacda.jpg
- **Posted:** 2026-05-20T16:30:12.000+00:00
- **Account Owner:** GQ (@gq) — https://gondola.cc/gq

## Caption

You don’t get the sense that Boots Riley will sign up for a “one for them” studio movie anytime soon. The director has devoted himself to telling one story across all his projects, about the inherently exploitative nature of a capitalist system that robs the working class of its humanity, the scams people resort to in order to survive within this framework, and the psychological damage this inflicts on both the large class of people being crushed by this system and the small class of people exerting its pressure. ‘I Love Boosters’ is his latest exploration of that struggle.

Don Cheadle—who is all but unrecognizable in ‘Boosters,’ sporting a fat suit, facial prosthetics, and waist-length fake dreads as Dr. Jack, a pyramid-scheme scammer—sees Riley’s work as the best kind of propaganda. Namely, the kind that’s actually entertaining.: “Proselytizing often doesn’t work. Soapboxing doesn’t work. It’s like, Let’s get them in here. Let’s get people laughing. Let’s get people intoxicated by the experience of the storytelling, and then understand that there’s a lot deeper work happening.”

Read as BootsRiley and DonCheadle discuss that "deeper work" in our #GQHYPE feature at the link in bio.

Story by fordtony75 
Photographs by juliusmfrazer
Grooming for Boots Riley by barryw2 for barrywhitemensgrooming.com
Barbering for Don Cheadle by Duane Moody
Skin for Don Cheadle by matikipromakeup using Danessa Myricks Beauty
Tailoring by Ksenia Golub
Special thanks to britt.theodora, personal stylist to Don Cheadle
Special thanks to dbrownnyc, personal stylist to Boots Riley

## Stats

- **Views:** 0
- **Likes:** 9,857
- **Shares:** 0
- **Comments:** 120

## Tags

gqhype

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