# @deloittedigital on YouTube

- **Type:** Video
- **Original URL:** https://youtube.com/watch?v=NMggka3_EVA
- **Gondola URL:** https://gondola.cc/posts/67031732-deloittedigital-youtube
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/43cf2e9a80.jpg
- **Posted:** 2026-06-17T17:51:33.000+00:00
- **Account Owner:** Deloitte Digital (@DeloitteDigital) — https://gondola.cc/DeloitteDigital

## Caption

How do you start a marketing transformation without disrupting the core business?  

Laura Thornton from GM explains her approach to low-risk pilots, weekly testing, and team empowerment.  

Watch the full Marketing Beyond episode for more. 

#Shorts #AIPilots #MarketingTransformation #Innovation

## Stats

- **Views:** 104
- **Likes:** 1
- **Shares:** 0
- **Comments:** 0

## Credits

| Name | Username | Profile | Role |
| --- | --- | --- | --- |
| Deloitte Digital | @DeloitteDigital | https://gondola.cc/DeloitteDigital | Advertising Agency |

## Tags

innovation, marketingtransformation, shorts, aipilots

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