# @bcg on Instagram

- **Type:** Video
- **Original URL:** https://www.instagram.com/p/DaDotGkiYUM
- **Gondola URL:** https://gondola.cc/posts/67110145-bcg-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/bc0346dc0d.jpg
- **Posted:** 2026-06-26T17:05:06.000+00:00
- **Account Owner:** Boston Consulting Group (@bcg) — https://gondola.cc/bcg

## Caption

Over four days at BCG House, we heard from CMOs, brand builders, and strategists. The conversations that landed hardest weren’t about platforms or formats. They were about what it means to hold long-term brand conviction and building towards that.

#BCGinCannes

## Stats

- **Views:** 1,137
- **Likes:** 252
- **Shares:** 0
- **Comments:** 0

## Tags

bcgincannes

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