# @sportsbusinessjournal on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/DaLs7yXACO1
- **Gondola URL:** https://gondola.cc/posts/67296799-sportsbusinessjournal-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/034e7dd92f.jpg
- **Posted:** 2026-06-29T20:15:23.000+00:00
- **Account Owner:** Sports Business Journal (@SBJ) — https://gondola.cc/SBJ

## Caption

What started as a casual conversation about French wine in 2019 has grown into a powerful movement reshaping women’s sports in Philadelphia.

After a challenge from comedian Wanda Sykes, Alexandra Niedbalski-Sykes and a group of partners launched Philadelphia Sisters — an advocacy organization focused on building a thriving ecosystem for women’s professional sports. 

A recent Philadelphia Business Journal article detailed how their grassroots, market-driven approach helped generate investor interest, secure partnerships and ultimately contribute to Philadelphia landing a WNBA expansion team.

Since then, the group has expanded into Sisters Sports Group, with a broader mission to help other cities replicate this model — proving demand, driving economic impact, and attracting league investment. 

Their efforts have already led to record-breaking attendance for women’s basketball events and the return of professional women’s tennis to the region.

## Stats

- **Views:** 0
- **Likes:** 1,029
- **Shares:** 0
- **Comments:** 18

## Credits

These are the roles credited on Gondola. Credits may be incomplete.
A brand, account owner, or featured person is not necessarily the creator.

| Name | Username | Profile | Role |
| --- | --- | --- | --- |
| Kami (Mattioli) Lorensen | @Kami | https://gondola.cc/Kami | Graphic Designer |
| Kami (Mattioli) Lorensen | @Kami | https://gondola.cc/Kami | Social Lead |

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