# @wrestlingnewsco on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/DamCRorgIl7
- **Gondola URL:** https://gondola.cc/posts/67603590-wrestlingnewsco-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/46ff0e0891.jpg
- **Posted:** 2026-07-10T01:41:58.000+00:00
- **Account Owner:** Wrestling News - WWE, AEW (@wrestlingnewsco) — https://gondola.cc/wrestlingnewsco

## Caption

Paul Heyman’s (paulheyman) son has made his directorial debut. jacob.heyman directed the first episode of What’s YOUR Hustle, a new series from heymanhustletv, with Paul Heyman serving as executive producer.

The debut episode follows a day in the life of Lord Sko, a hip-hop artist from Washington Heights, New York City. Cameras follow Sko from a SiriusXM radio interview to Jimmy’s Corner, the longtime boxing bar in Times Square, as he explains what drives him. “My favorite part of the hustle is impacting people in ways that are positive,” Sko says in the episode. “I wanted to provide that type of safe space. I had so many artists who I felt like were there for me in times of need.”

The series follows a deep history of hip-hop on Heyman’s ECW programming in the 1990s. Onyx’s “Slam” was the theme for The Public Enemy, ECW’s tag team, and the show aired the music video with ECW footage cut in, while the team’s signature entrance music became Ini Kamoze’s “Here Comes the Hotstepper.” 

MC Lyte’s “Ruffneck” played Mr. Hughes to the ring, 2 Cold Scorpio and Ron Simmons both used Tag Team’s “Whoomp! (There It Is),” Jeru the Damaja’s “Dirty Rotten Scoundrels” and a Three 6 Mafia video appeared on ECW television, Wu-Tang Clan’s “C.R.E.A.M.” ran weekly on the show in 1994, and “Natural Born Killaz” by Dr. Dre and Ice Cube became known to wrestling fans as New Jack’s theme. ECW even named a 1995 event Gangstas Paradise after the Coolio song.

The first episode of What’s YOUR Hustle is available now on heymanhustletv on Instagram. 

#LordSko #PaulHeyman #HeymanHustle #HipHop ECW

## Stats

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## Tags

paulheyman, hiphop, lordsko, heymanhustle

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