# @insiderfood on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/Dap--eZDHh6
- **Gondola URL:** https://gondola.cc/posts/67732212-insiderfood-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/d7de116e03.jpg
- **Posted:** 2026-07-11T14:30:12.000+00:00
- **Account Owner:** Insider Food (@insiderfood) — https://gondola.cc/insiderfood

## Caption

From prebiotic soda to bone broth hot chocolate, we've been going through something of a beverage renaissance lately.

It makes sense considering that young people are drinking less alcohol and simultaneously seeking out bold, new flavors. One of them is pickle juice, which is, in Business Insider's Kim Schewitz's opinion, a vinegary delight. Grocery store shelves are lined with pickle-flavored pretzels, popcorn, hummus, and, as of July 1, pickle sparkling water.

"Fermented foods like kimchi, kombucha, and pickles have become much more mainstream, and we are seeing pickled ingredients appearing on menus everywhere," Francesca Zampi, the CEO and co-founder of YEW sparkling water, told Business Insider. She added people are "becoming much more open to savory, complex flavors."

When Schewitz saw her LinkedIn post announcing the brand's new pickle flavor, her taste buds pricked up. It costs £1.69 ($2.26) per can and is currently available at Planet Organic, London's version of Whole Foods, and online. It contains no added sugar, just two calories, and "natural ingredients."

She had to try it, and she's glad she did. See her verdict as a lifelong pickle fan at the link in our bio.

Story by Kim Schewitz

(Credit: Kim Schewitz)

#pickles #sparklingwater #beverages

## Stats

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## Tags

sparklingwater, beverages, pickles

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