# @iknowlee on YouTube

- **Type:** Video
- **Original URL:** https://youtube.com/watch?v=aXNnEMhkrbY
- **Gondola URL:** https://gondola.cc/posts/68126849-iknowlee-youtube
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/4ae662910a.jpg
- **Posted:** 2026-07-12T20:23:53.000+00:00
- **Account Owner:** Helecia Williams (@iknowlee) — https://gondola.cc/iknowlee

## Caption

In today's video I'm sharing some of my latest favorite Black-owned brands across fashion, beauty, hair, and fragrance that deserve a spot on your radar.

From elevated clothing and statement accessories to luxurious body oils and hair tools, these are brands I've genuinely been loving and wearing. I'll also show you how everything looks on, share pieces I wore during Essence Festival of Culture.

Brands featured:
Most Products linked here: https://obsw.it/s/5zkz

Melted Lenses: https://www.meltedlenses.com/

Brown Sugar Babe: https://www.amazon.com/shop/iknowlee/list/1L1QXJYGFP0NM?ref_=aipsflist

Firstline Brands / Evolve hair care tools: https://www.amazon.com/shop/iknowlee/list/KO4FGYQTG9XF?ref_=aipsflist

Ofuure: https://www.ofuure.com/

KBB Collection at Target: https://go.magik.ly/ml/3wjyl/

Telfar tanks: https://telfar.net/

Meji Meji: https://mejimeji.co/


If you've tried any of these brands or have one I should check out next, leave it in the comments!

✨ Don't forget to like, subscribe, and share this video with someone who loves fashion, beauty, and supporting Black-owned businesses.

Note: I’ve rebranded from iknowlee to heleciawill. Find me now under my new name!

C O N T A C  T  ME
iknowlee@gmail.com (personal)
helecia@thedonmgmt.com (business)

F O L L O W   M E
Instagram | @heleciawill    https://www.instagram.com/heleciawill/  
Shop My Looks on LTK     https://www.liketoknow.it/iknowlee
AMAZON STOREFRONT     https://www.amazon.com/shop/iknowlee
Pinterest @heleciawill    https://www.pinterest.com/heleciawill
TIKTOK @heleciawill      https://www.tiktok.com/@heleciawill
Facebook | @heleciawill     https://www.facebook.com/iknowleee/

Thank you so much for watching! Like, Comment & Subscribe!

#blackownedbrands  #blackfashion  #blackownedbusiness  #fashionfinds  #naturalhair  #luxuryfragrance  #styleinspiration  #essencefestival  #blackcreators  #fashionyoutuber

## Stats

- **Views:** 4,647
- **Likes:** 495
- **Shares:** 0
- **Comments:** 18

## Tags

blackcreators, blackownedbrands, blackfashion, naturalhair, luxuryfragrance, essencefestival, fashionyoutuber, fashionfinds, styleinspiration, blackownedbusiness

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