# @asotu_morethancars on Instagram

- **Type:** Video
- **Original URL:** https://www.instagram.com/p/DSf-Sj3jbTI
- **Gondola URL:** https://gondola.cc/posts/68725762-asotu-morethancars-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/ded36f68f4.jpg
- **Posted:** 2025-12-20T21:01:02.000+00:00
- **Account Owner:** More Than Cars (@asotu_morethancars) — https://gondola.cc/asotu_morethancars

## Caption

This is the largest product launch cycle in @MercedesBenzUSA history.

Nearly 40 models are set to debut over the next several years. The new CLA is just the starting point, launching first as an EV with a gas version to follow.

In this conversation from The Merge 2025, Mercedes-Benz North America CEO Jason Hoff explains why choice is central to the brand’s strategy and why the U.S. market plays a critical role in what comes next. From product planning to powertrain flexibility, the focus is clear: meet customers where they are, not where the industry assumes they should be.

The full episode goes deeper into software-defined vehicles, OTA updates, and what this roadmap means for dealers long term.

Watch the full episode at the link in our bio.

## Stats

- **Views:** 5,541
- **Likes:** 48
- **Shares:** 0
- **Comments:** 4

## Credits

These are the roles credited on Gondola. Credits may be incomplete.
A brand, account owner, or featured person is not necessarily the creator.

| Name | Username | Profile | Role |
| --- | --- | --- | --- |
| Rob Downes | @designedbydownes | https://gondola.cc/designedbydownes | Graphic Designer |
| Rob Downes | @designedbydownes | https://gondola.cc/designedbydownes | Senior Social Media Manager |
| Rob Downes | @designedbydownes | https://gondola.cc/designedbydownes | Creator |
| Rob Downes | @designedbydownes | https://gondola.cc/designedbydownes | Creative |

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