# @aegworldwide on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/DbwGZ0pgcGf
- **Gondola URL:** https://gondola.cc/posts/68813960-aegworldwide-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/1fa59efff1.jpg
- **Posted:** 2026-08-07T20:01:50.000+00:00
- **Account Owner:** AEG (@AEGworldwide) — https://gondola.cc/AEGworldwide

## Caption

Hockey is having its Hollywood moment 🏒🎥

We submitted a sxsw 2027 PanelPicker proposal - “Breaking the Ice: How Hockey Is Winning Culture and Fans”- and it’s officially open for public voting. The conversation brings together voices from AEG, GP, the nhl , lakings and mercuryins to dig into how the sport is turning cultural momentum into real business results, and what it means for fans. The public vote makes up 30% of SXSW’s final programming decision, so every vote counts.

Swipe for instructions on how to vote using the link in bio! Voting closes Sunday, August 23, 2026 at 11:59 p.m. PT. 🔗 

We’d love your support- and if you know someone else who’d want to see this conversation on the SXSW stage, tag them or share this post! 

#SXSW2027 #SXSWPanelPicker #lakings #Hockey #NHL

## Stats

- **Views:** 0
- **Likes:** 32
- **Shares:** 0
- **Comments:** 1

## Tags

hockey, lakings, sxswpanelpicker, sxsw2027, nhl

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