# @thegistusa on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/DcO8wITnc-2
- **Gondola URL:** https://gondola.cc/posts/69272927-thegistusa-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/6e85c13525.jpg
- **Posted:** 2026-08-19T19:34:05.000+00:00
- **Account Owner:** The GIST USA (@thegistusa) — https://gondola.cc/thegistusa

## Caption

The Cleveland Sirens haven’t even taken the court yet, and they’re already making major moves in the sports business. 👀⁣
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From custom sponsor care packages featuring local, women-owned businesses to a full-scale presentation at Rocket Arena, Cleveland took a creative approach to showing brands the value of investing in its new WNBA franchise.⁣
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And the strategy is paying off. 💰⁣
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Progressive, KeyBank and Cleveland Clinic are already on board as founding sponsors, with those deals expected to bring in eight figures annually — all before the Sirens play their first game.⁣
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Swipe to see how Cleveland is building the business of the Sirens from the ground up. ➡️⁣
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(Story c/o sportsbusinessjournal by Rachel Axon)⁣
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#sportsbiz #wnba #basketball #womenssports

## Stats

- **Views:** 0
- **Likes:** 1,475
- **Shares:** 0
- **Comments:** 10

## Credits

| Name | Username | Profile | Role |
| --- | --- | --- | --- |
| The GIST USA | @thegistusa | https://gondola.cc/thegistusa | Sports Media Outlet |

## Tags

sportsbiz, womenssports, basketball, wnba

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