# @sportsbusinessjournal on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/DcBskhPD1i8
- **Gondola URL:** https://gondola.cc/posts/69280915-sportsbusinessjournal-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/4c3a0714a9.jpg
- **Posted:** 2026-08-14T16:03:11.000+00:00
- **Account Owner:** Sports Business Journal (@SBJ) — https://gondola.cc/SBJ

## Caption

Women’s sports fans want more product 🛍️

As women’s sports have grown rapidly, so too has the demand for unique, fashion-forward merchandise. While 51% of women’s sports fans had bought a ticket to an event, 70% had bought merchandise.

The demand is still largely unmet, and merchandise represents yet another growth area far from reaching its full potential.

## Stats

- **Views:** 0
- **Likes:** 1,545
- **Shares:** 0
- **Comments:** 47

## Credits

| Name | Username | Profile | Role |
| --- | --- | --- | --- |
| Sports Business Journal | @SBJ | https://gondola.cc/SBJ | Media Company |
| 𝕊𝕒𝕣𝕒 𝕛. | @_SaraSmileee | https://gondola.cc/_SaraSmileee | Social Media Manager |

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