# @worldbranddesignsociety on Instagram

- **Type:** Image
- **Original URL:** https://www.instagram.com/p/DcLkVCgHF2g
- **Gondola URL:** https://gondola.cc/posts/69358135-worldbranddesignsociety-instagram
- **Thumbnail:** https://img.gondola.cc/tr:w-,h-,fo-auto/postThumbnails/b47d6a8eb0.jpg
- **Posted:** 2026-08-18T12:03:13.000+00:00
- **Account Owner:** World Brand Design Society (@worldbranddesignsociety) — https://gondola.cc/worldbranddesignsociety

## Caption

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Triona O'Donoghue trionaodonoghue_design - Rascals Brewing: Brand Identity, Packaging & Spatial Design 
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Get Featured & Enter WBDS Awards: https://worldbranddesign.com
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Rascals Brewing has always had an independent streak. For its 2024 rebrand, the Dublin brewery needed an identity that could retain that personality while bringing greater clarity and consistency to a growing portfolio of beers.
Led by Art Director Tríona O’Donoghue, the new identity takes a deliberately graphic approach to a category often characterised by dense illustration and visual complexity. Bold typography, confident colour and a stripped-back layout system give the range an immediate presence, allowing the personality of each beer to come through without losing sight of the Rascals brand.
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#branding #brandidentity #branddesign #visualidentity #graphicdesign #graphics #logo #illustration #typography #packagingdesign #photography #labeldesign #worldbranddesign #worldbranddesignsociety

## Stats

- **Views:** 0
- **Likes:** 75
- **Shares:** 0
- **Comments:** 2

## Tags

packagingdesign, labeldesign, brandidentity, worldbranddesign, photography, branding, worldbranddesignsociety, graphicdesign, branddesign, typography, graphics, visualidentity, logo, illustration

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